Edition No. 115 · Thu 15 Oct 2026 · Story 16 of 42

Publicis is selling directly to AI-anxious CEOs as it steps away from traditional pitches

Digiday

Publicis CEO Arthur Sadoun says the group is skipping CMOs and pitching CEOs directly, crediting AI anxiety for third-quarter wins.

Read it at Digiday ↗
France
AdTech and mediaBusiness and tech

AI

Interest score

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  • 1.50Interest score21 of 42 in this edition
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  • 1.00MovementNew this week

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