Edition No. 123 · Fri 23 Oct 2026 · Story 40 of 53
Dear Performance CTV Companies: Please Stop. You're Hurting Us.
AdExchanger
David Nyurenberg argues that selling CTV as a performance channel undervalues TV's role in creating demand.
Interest score
Newsletters × what it touches on this site × movement. It ranks, it does not reorder the digest.
How this is measured
Each factor is 1.00 when it has nothing to say, so a missing input never sinks a story. The full working is on the method page.
- 1.00Interest score47 of 53 in this edition
- 1.00NewslettersCount not recorded yet, so neutral
- 1.00On this siteWhat it touches: places, clubs, leagues
- 1.00MovementNew this week
Next in this edition
- 41 · MarketectureAgentic commerce round-up
- 42 · The GuardianDigital ads enabling zero-click spyware, researchers say
- 43 · DefectorNobody wants to talk about why The Ringer is pivoting to Substack
- 44 · Sports Business JournalCBS awards JJ Watt multiyear extension as No. 1 analyst
- 45 · The AthleticCollege football has the audience to survive playoff bloat. Soccer is still trying to build one
Where these stories come from
Each morning the Daily Newsletter Digest reads about fifty newsletters, groups them by theme and records an audio episode. These are the day’s most substantive stories from it, each with a direct link to the original article.
Links open the publisher’s own site, which may ask you to subscribe. The one-line summaries are ours; the reporting is theirs. A place tag links to that metro or country on this site, where the same story appears under In the news.