Edition No. 102 · Fri 2 Oct 2026 · Story 32 of 51
The Rebooting
WSJ audience strategy head Vivyan Tran describes using personas to grow the paper's readership beyond older business executives.
Newsletters × what it touches on this site × movement. It ranks, it does not reorder the digest.
Each factor is 1.00 when it has nothing to say, so a missing input never sinks a story. The full working is on the method page.
Each morning the Daily Newsletter Digest reads about fifty newsletters, groups them by theme and records an audio episode. These are the day’s most substantive stories from it, each with a direct link to the original article.
Links open the publisher’s own site, which may ask you to subscribe. The one-line summaries are ours; the reporting is theirs. A place tag links to that metro or country on this site, where the same story appears under In the news.