Edition No. 104 · Sun 4 Oct 2026 · Story 25 of 30

Why brand collabs are getting weirder

Business Insider

Brands are launching stranger collaborations to win Gen Z's attention, and customers are learning to tell real ones from cash grabs.

Interest score

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How this is measured

Each factor is 1.00 when it has nothing to say, so a missing input never sinks a story. The full working is on the method page.

  • 1.00Interest score28 of 30 in this edition
  • 1.00NewslettersCount not recorded yet, so neutral
  • 1.00On this siteWhat it touches: places, clubs, leagues
  • 1.00MovementNew this week

Next in this edition

  1. 26 · Business InsiderAn American bought a French chateau and built a business abroad
  2. 27 · Business InsiderHow to get the most out of coffee for longevity
  3. 28 · Business InsiderBreaking down my $500,000 retirement savings in Bali, Indonesia
  4. 29 · The AthleticWhy the Maple Leafs changed their goal song … again
  5. 30 · The AthleticTony Romo, CBS Sports part ways after July OWI arrest

Where these stories come from

Each morning the Daily Newsletter Digest reads about fifty newsletters, groups them by theme and records an audio episode. These are the day’s most substantive stories from it, each with a direct link to the original article.

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