Edition No. 88 · Fri 18 Sept 2026 · Story 18 of 47

Why WPP isn't the biggest casualty in the PepsiCo-Coca-Cola-Publicis shuffle

Digiday

The obvious loser in the holding-company account shuffle isn't the real one, according to Digiday's media-buying team.

Read it at Digiday ↗
AdTech and media

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Next in this edition

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  2. 20 · DigidayNearly all luxury resale transactions on TikTok Shop US now come from livestreams
  3. 21 · AdweekIs The Trade Desk Running Out of Room to Turn Around?
  4. 22 · MediaweekOmnicom to cut 15,000 staff by year end
  5. 23 · AdExchangerChrome Has A New Way To Measure Ad Overload On The Web

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