Edition No. 10 · Tue 30 Jun 2026 · Story 13 of 18
"Takeaways from Walmart's Vibe.co Deal"
Marketecture
Walmart's $1.4B acquisition of Vibe.co is a bet on performance TV that ends its exclusivity with The Trade Desk.
Edition No. 10 · Tue 30 Jun 2026 · Story 13 of 18
Marketecture
Walmart's $1.4B acquisition of Vibe.co is a bet on performance TV that ends its exclusivity with The Trade Desk.
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